The official launch of Flanders Make in 2014 was accompanied by a press conference. During that press conference, the research results realised at the sites in Lommel and Leuven and by the associated research laboratories of the 5 Flemish universities were presented. In 2015 and 2016, we decided to approach journalists ourselves on a more personal basis, with specific stories through corresponding media. At the same time, journalists from the daily press, professional magazines, radio and television also contact us on a regular basis, mostly in search of information linked to current events (e.g. on self-driving vehicles) or looking for the opinion of an expert in a specific research domain. In 2016, we had over 100 articles in the media.